Distinctive design
A considered lighting collection, with a design story you can share with your customers.
FOR RETAILERS
Essential design. In your store.
Lighting designed in Italy, with a story worth sharing and a direct connection to its makers. Bring Progetto Puro to your collection, starting with a selection that suits your business.
Start with a conversation. No obligation to buy.
Good design. A good fit for your business.
A flexible start
Start with individual lamps or a small sample selection. There’s no initial stock requirement.
Trade terms tailored to you
We’ll discuss models, finishes and trade terms based on your business and its needs.
A direct relationship
Talk directly to the people behind the designs. Display support can also be discussed on request.
DESIGN WITH PURPOSE
Good light starts with good design.
Form, function and production develop together. Our lamps come from a simple pursuit: remove the unnecessary and give every detail a purpose.
Materials, processes and the way a lamp works give you a story to share with your customers. Distinctive objects, even before the light is on.
WORKING TOGETHER
Start small. Grow together.
Start with a focused selection to get to know the lamps and see how your customers respond. Build a closer partnership when the time is right.
A first selection that fits
Choose the models and finishes that suit your customers. You can buy individual lamps or start with a small sample selection.
- No initial minimum quantity or stock commitment
- Choose your own product mix
- Display support discussed on request
A partnership that grows with you
Once the lamps find their place in your collection, we’ll work out the next step together.
- Reorders to suit your business
- Any minimum orders agreed together
- The option to build a dedicated stock selection
ITALIAN DESIGN, A CLEAR IDENTITY
Designed in Italy. Made for everyday life.
Our roots in Verona
Progetto Puro began in Verona, drawing on Nicolò Rovera’s experience in design and lighting. An independent studio, connecting the people who design the lamps with the people who choose them.
An Italian approach to design
Our lamps are designed in Italy. From the first idea, proportions, light quality and the way a lamp is used are considered alongside its materials and production.
Expertise, made tangible
Working with manufacturers and craftspeople in Italy and abroad turns ideas into real objects. It’s a shared process that brings together character, function and accessibility.
HOW TO GET STARTED
Three steps to working together.
Introduce your business
Fill in the form with a few details about your store, your customers and the lamps you’re interested in.
Let’s find your starting point
We’ll get in touch to discuss the selection, availability and trade terms. Making an enquiry carries no commitment.
Choose your first selection
Once we’ve agreed the terms, choose the lamps that fit your business and introduce them to your customers.
FREQUENTLY ASKED QUESTIONS
Your questions, answered.
Is there a minimum order?
Your first order can be individual lamps or a small sample selection, with no initial stock requirement. Any minimum orders for an ongoing partnership are agreed together later.
Can I sell the lamps online?
Yes. We also work with online stores specialising in furniture, lighting and design. Tell us about your store and we’ll discuss the best way to work together.
How do I get trade prices and terms?
Send us an enquiry with your business details. We’ll share the trade terms, availability and options for your first selection.
Do you offer consignment?
We currently work on a wholesale purchase basis, including small orders, rather than consignment. Asking for information does not commit you to buying.
Can you help with in-store displays?
We can discuss display support on request, including stands or displays. The solution and any associated terms are agreed case by case.
THE NEXT STEP
Tell us about your store.
Tell us about your business, where you’re based and what you’re looking for. We’ll be in touch to discuss the models, availability and trade terms that suit you.